Article Marketing With a Twist to Build a Lot of Great Links

Posted in SEO Tips | By AhTim @ January 20th, 2010

Article Marketing is one of the best known techniques for building links to a site. It’s a labor intensive task and one that is dwindled in power over the past few years. But there is still value in article marketing, especially if you add a little twist to it.

One thing most sites have in common is they always need good content and if you are the one to provide it, the result can be a lot of links back to your site. But how do you find these sites or know what they are looking for ?

Well first you need to find popular topics to write about in your niche. I am going to show you the quick method of doing this, which costs money. Then a longer version, that is free.

Market Samurai – Paid Option

Market Samurai is a pretty good tool for market research. One of the cool features is the “Find Content” part. Based on a keyword it will search a number of web properties for related content. In the below, I have searched popular article directories for content related to “dog training”.

In the information provided it shows how many times an article has been republished. This means it has been picked up by other sites and republished- pretty valuable information.

EzineArticles – Free Option

If I am looking for some quick ideas, I simply go my niche in EzineArticles and look at the most viewed EzineArticles in that category.

I would then start running some different searches for these on Google:

The above was searching for the article title in page titles and authors name. You can play around with this a little. It will not only provide you with information on what content is popular but also give you a list of sites that need and republish this content – pretty valuable information.

After this process you should have a list of articles to write (or outsource to be written). Once you have the content written, create Google alerts to track each article. Simply include the whole article title in the “search terms” and deliver to your Google reader. You then wait to see where your content gets picked up. If you find it one some good sites, approach them and offer unique content in exchange for links back to your site.

This method can not only build some great partnerships but can generate a lot of great links.

This Post Guest Blog by:
Kieran Flanagan, who provide professional link building services, why not check out the SEO services offered by Searchbrat.com. You are welcome to Guest Blog here – Contact me.

Tags: Article Marketing, EzineArticles, Increase Traffic, Market Samurai, SEO

AhTim.com